Creative Projects by Adam Hebert
Ideas Don’t Stay Ideas Here.
Some ideas become magazines. Others become books, music, businesses, experiments, or another strange thing nobody asked for until it exists.
This is the growing archive of projects created through FYSFEE, EAF Publishing, and whatever part of my brain refuses to leave a perfectly good idea alone.
Explore the WorkFeatured Creative Project
01 · SMILEFIRE RECORDSStories Catch Fire Here.
Smilefire Records turns personal stories, original lyrics, and strange ideas into music through fictional artists with their own voices, personalities, and worlds.
I write the stories and lyrics. AI-assisted tools help transform them into complete songs in the sound, emotion, pacing, and character I describe. The result isn’t a traditional record label. It’s a storytelling experiment where the characters sing the things I write.
Music without permission. Stories without a traditional gatekeeper.
Project 01 / OngoingFeatured Creative Project
02 · Book + Companion AlbumOne Story. Two Forms.
I wrote the book to understand what happened. I wrote the songs to feel what the chapters couldn’t hold.
I’m Broken, I’m OK: Rebuilding a Life Forged in Fire is a personal story about betrayal, collapse, identity, survival, and the slow work of becoming someone new after the life you trusted burns down.
The companion album carries that same story through music. Each song transforms part of the book into something that can be heard, felt, and experienced in an entirely different way.
The book explains the fire. The album lets you stand inside it.
Featured Creative Project
03 · FYSFEE MAGAZINENo Niche. Just a Life.
FYSFEE Magazine is the published version of a mind that refuses to stay inside one category.
It brings together personal writing, creative projects, business ideas, cultural observations, strange internet discoveries, books, music, photography, and whatever else feels worth remembering.
The public website is where individual ideas can travel. The complete digital magazine lives inside FYSFEE Unleashed, where each issue becomes one connected editorial experience rather than another scattered feed.
A magazine without a niche. A life without permission.
Project 03 / Ongoing Publication
Magazines · Venue Publications · Books
Featured Creative Project
04 · EAF PUBLISHINGIdeas Made Tangible.
EAF Publishing turns ideas, experiences, businesses, and personal stories into publications people can hold, read, share, and remember.
Engaged AF Magazine began as an independent wedding publication with personality, honesty, and a refusal to look or sound like every other wedding magazine on the shelf.
EAF Venue Magazines expanded that work into custom publications built around individual wedding venues. Each magazine works as a venue sales resource, a planning guide for couples, and a focused advertising platform for businesses trying to reach them.
The publishing work also extends into books and personal projects, including I’m Broken, I’m OK, turning lived experience into something permanent.
Ideas disappear. Published work leaves something behind.
Project 04 / Active Publishing
The Work Continues
Nothing Here Is Finished.
These projects aren’t separate ideas. They’re different expressions of the same decision to stop waiting for permission and start making the things that should exist.
A story becomes a book. A chapter becomes a song. A wedding magazine becomes an entire publishing system. A passing thought becomes an article, an experiment, or the beginning of something nobody planned.
FYSFEE is where all of it connects. The work changes. The medium changes. The reason stays the same.
Make the thing. Then make the next thing.